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You are here: Home / Archives for Melinda Emerson

Who’s on #Smallbizchat September 2018

August 31, 2018 By Melinda Emerson Leave a Comment

#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss.   Please join us live on Twitter every Wednesday 8-9 pm ET. Here’s how: follow @SmallBizChat on Twitter and follow the hashtag #Smallbizchat and click here for directions […]

Filed Under: Featured Post, Featured SmallBizChat, Q & A Interview, SmallBizChat Tagged With: @BurtonKelso, @DrADFinch, @MichaelEGerber, @mycoachlori, @tompcurran, @wealthybaglady, SmallBizChat, smallbizlady

What No One Tells You About Starting a Small Business

August 30, 2018 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with Keenya Kelly @keenyakelly. Keenya is the CEO of Keenyakelly.com and ifyoubrandit.com where she strategically helps individuals determine who they are […]

Filed Under: Featured Post, Featured SmallBizChat, Grow Your Business, Q & A Interview, SmallBizChat, Starting A Small Business Tagged With: @keenyakelly, SmallBizChat, start a business

How to provide multilingual customer service

August 28, 2018 By Melinda Emerson Leave a Comment

Guest Article When you think of customer support, is having customer service agents who speak English enough for international success? Of course, not! If you want your products to be known worldwide, you need to make yourself understood by different nationalities. English might be the most used language right now, but it is not enough […]

Filed Under: Customer Service, Guest Articles Tagged With: Customer Service, multilingual customer service

How to Look Great on Facebook Live Video

August 27, 2018 By Melinda Emerson Leave a Comment

Everyone is doing live video these days. I understand that people want to be authentic and share organic moments of brilliance from anywhere, but unless you want to look like some reporter on 60 Minutes is trying to conceal your identity, I suggest that you set up a professional mini studio, with audio and lighting you […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, My Recommendations, Technology Tagged With: audio tools, facebook live video, lighting tools

How to Address #MeToo Issues in Your Small Business

August 23, 2018 By Melinda Emerson Leave a Comment

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET.  This is excerpted from my recent interview with Deb Muller @hracuity Deb Muller is the founder and CEO of HR Acuity,  the employee relations case management solution that […]

Filed Under: Featured Post, Featured SmallBizChat, Grow Your Business, Q & A Interview, SmallBizChat Tagged With: @hracuity, #metoo, SmallBizChat

How to Bring Minimalism Into Your Small Business

August 21, 2018 By Melinda Emerson Leave a Comment

Guest Article Ever visited a home designed around the simple principles of minimalism? From the moment you enter the space, it’s obvious that something is different. Clutter is nearly nonexistent. The few knick knacks that made the cut actually have purpose. The space somehow seems bigger. When you’re in a place like this, you feel […]

Filed Under: Grow Your Business, Guest Articles, Solopreneurs, Uncategorized Tagged With: business tips, declutter, efficiency, Productivity, Team

Blogging for Business Part III – How to Blog for Money

August 20, 2018 By Melinda Emerson Leave a Comment

If you treat your blog like a business, you could one day blog for money. This is Part III of my series on the blogging for business. In Part I we talked about how to develop a content strategy. In Part II, we discussed how to promote your business blog. This blog is focused on […]

Filed Under: Branding & Marketing, Grow Your Business, Starting A Small Business Tagged With: blog, blog for money, business blog

Learn How to Leverage Your Network to Increase Your Business

August 16, 2018 By Melinda Emerson Leave a Comment

This week on #Smallbizchat LIVE our show featured three guests, LinkedIn Sales Expert Brynne Tillman @BrynneTillman, international speaker and relationship expert Charreah Jackson @charreah and Business Expert Mike Macholowicz @mikemacholowicz. I pulled three of the best questions from each of them to share with you. Every third Wed of the month, Smallbizchat LIVE is broadcast […]

Filed Under: Featured Post, Featured SmallBizChat, Grow Your Business, Q & A Interview, SmallBizChat, SmallBizChat Live+ Tagged With: @BrynneTillman, @charreah, @mikemacholowicz, business networking, leverage referrals, networking, SmallBizChat

How to create lead magnets for your small business

August 14, 2018 By Melinda Emerson Leave a Comment

Guest Article Leads magnets are undeniably one of the most efficient and gainful ways to collect contact information from your website. By offering something valuable to potential customers in exchange for their email address or cell phone number, you create a mutually beneficial scenario – making internet users more likely to trust you with their […]

Filed Under: Branding & Marketing, Guest Articles, Starting A Small Business Tagged With: create a lead magnet, generate leads, lead magnet

Blogging for Business Part II – How to Promote Your Business Blog

August 13, 2018 By Melinda Emerson Leave a Comment

When building your brand online, it’s all about great content that engages potential and existing customers to keep your brand top of mind. Blogging has become very common, and there’s so much noise online. People are being bombarded with content and images on all their devices making it more challenging than ever to drive traffic […]

Filed Under: Branding & Marketing, Grow Your Business, Your Small Business Tagged With: blogging for business, business blog, content promotion

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Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

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How to Build a Thriving Reddit Community That Aligns with Your Audience

If you’re a coach, consultant, or small business owner trying to grow your brand, you’ve probably explored all the usual places—Facebook, Instagram, LinkedIn, maybe even YouTube. But there’s one platform you may be sleeping on that’s built for community: Reddit. It’s not just a place for memes and debates—it’s where niche conversations thrive, people show […]

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