Succeed As Your Own Boss

ENDING SMALL BUSINESS FAILURE

  • Home
  • About
  • Book Melinda
  • Consulting
  • SBL Store
  • SmallBizLady University
  • Free Tools
  • Podcast
  • #Smallbizchat
    • Be a #SmallBizChat Guest
  • Blog
  • Contact
    • We’re Hiring!
You are here: Home / Blog

30 Effective Strategies to Help Your Small Business Drive Leads

February 5, 2024 By Melinda Emerson Leave a Comment

When it comes to running a small business, finding new leads is always a challenge. Whether you’re a startup or an established business, the key to sustained growth lies in continually expanding and maintaining your customer base. Let’s explore 30 effective strategies to help your small business attract and engage with fresh leads. Define Your […]

Filed Under: Branding & Marketing, Grow Your Business, Uncategorized, Your Small Business Tagged With: Ask for Referrals Directly, Build a Loyalty Program, Build Personal Connections, content marketing, Create a Google My Business Profile, Create a Referral Culture, Create a Referral Program, customer feedback, Define Your Niche Target Audience, Educate Customers on Your Referral Program, email marketing, Highlight Referral Success Stories, Host Customer Appreciation Events, Host Webinars and Live Events, Leverage Follow-Up Communication, leverage social media, Local SEO Analytics, Location-Based Landing Pages, Network Within the Community, Networking Events, Offer Free Strategy Session, optimize your website, Partnerships and Collaborations, Provide Excellent Customer Service, Run Contests and Giveaways, Utilize Chatbots, Utilize Local SEO, Utilize Online Directories, Utilize Retargeting Ads, Utilizing SEO (Search Engine Optimization) strategies

The SmallBizChat Podcast: Great Marketing Makes Sales Unnecessary with Melinda Emerson

February 1, 2024 By Melinda Emerson Leave a Comment

In this episode, Melinda Emerson introduces the 2024 mantra, GMMSU, and explains its significance. She dives deeper into the role of multichannel funnels in marketing and the sales process. Melinda also discusses the importance of a unique value proposition and lead generation. “Great marketing makes sales unnecessary.” – Melinda Emerson   Listen to the podcast […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: build sales, entrepreneur, growing your business, marketing, small business owner

New Year, New Focus: Elevating Holistic Well-being for Employees This Year

January 29, 2024 By Melinda Emerson Leave a Comment

  Sponsored by MetLife. Early-2024 is the perfect time to outline goals for the year ahead. As business owners, many of us will have professional goals that are unique to our companies, such as growing our revenues, attracting and retaining talent, training and developing, and supporting employees with their mental health and overall well-being.  New […]

Filed Under: Featured Post, Fix Your Business, Grow Your Business, Guest Articles, Human Resources, Leadership, Teams, Uncategorized, Your Small Business Tagged With: Benefits Planning, Business Adaptation, business goals, Business Objectives, business strategy, Early-2024, Employee Benefits, employee engagement, Employee Recruitment, employee retention, Employee Satisfaction, Employee Well-being, Financial Security, Financial Wellness, health insurance, Mental Health Support, metlife, New Year's Resolutions, Paid Leave, Professional Development, Small Business Benefits, small business challenges, small business resources, Small Business Trends, talent management, talent retention, Workplace Wellness

The SmallBizChat Podcast: Hit it & Quit It with Dr. Angela Pipersburgh, Matt Ryder, and Anna Papalia

January 25, 2024 By Melinda Emerson Leave a Comment

Dr. Angela Pipersburgh is a dynamic figure in the fields of spiritual leadership and entrepreneurship. She is renowned for her Kingdom-centric approach to personal and professional development. She has successfully established four innovative brands, including the Kingdom Chamber of Commerce, Kingdom Business School, Shaddai Marketing and Communications, and Kingdom Investors, all aimed at uplifting Christian […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: being smarter with money management, branding, interviewing prospects, new revenue streams, sales processes, spiritual leadership

Empowering Small Businesses: Cultivating a Culture of Data-Driven Decision-Making

January 22, 2024 By Melinda Emerson Leave a Comment

In an era where information is king, small businesses face a pivotal challenge: how to transform raw data into actionable insights that drive strategic decision-making. Establishing a culture of data-driven decision-making is not merely an option; it is a necessity for thriving in the competitive landscape. Let’s explore the key steps and benefits of fostering […]

Filed Under: Fix Your Business, Grow Your Business, Melinda Emerson @SmallBizLady, Teams, Your Small Business Tagged With: achieve your business goals, Business Objectives, business plan, improvement, small business, small business owners, small business tips

January 2024 #SmallBizChat : New Revenue Streams, Being Smarter with your Money Management, & Branding

January 18, 2024 By Melinda Emerson Leave a Comment

#Smallbizchat Podcast LIVE is an interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook Page, and my […]

Filed Under: SmallBizChat, SmallBizChat Live+

The SmallBizChat Podcast: How to Develop a Sales Process with Matt Ryder

January 18, 2024 By Melinda Emerson Leave a Comment

Matt Ryder is a former special forces serviceman and Founder of Sales Sniper and, currently serving as CEO at 7th Level Inc. Matt’s rapid ascent in high-ticket sales showcased his own unique approach. His adoption of NEPQ, the 7th Level method, quickly propelled him to a consistent $100K per month within 90 days. With a […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: blog, creating a sales process, developing your sales process

10 Bible Verses Every Small Business Owner Needs for 2024

January 15, 2024 By Melinda Emerson Leave a Comment

Are you walking in your purpose in 2024? This past Summer, I got a message from God three times that I was playing too small. He asked me to create a goal so big for myself that only he and he only could make it happen for me. For weeks, I sat with it, trying […]

Filed Under: 10 Things Lists, Business Inspiration, Melinda Emerson @SmallBizLady, My Recommendations Tagged With: 2 Corinthians 4:8-9 (NLT), 2 Corinthians 9:8 NIV, abundance, belief, bible verse, blessings, blog, burnout, business plan, Colossians 3:12 NIV, compassion, discernment, encouragement, Ephesians 2:8-9 NIV, example, faith, faithbased, faithfulness, gentleness, goals, God's chosen people, God's gift, grace, Habakkuk 2:2 NIV, humility, impossible, intentions, Isaiah 26:3-4 NIV, John 14:27 NIV, kindness, light, love, Luke 1:37 NIV, Matthew 21:22 NIV, obedience, patience, peace, perfect peace, perseverance, persistence, prayer, promises, prosperity, Psalms, Psalms 37:25 (KJV), righteousness, salvation, scripture, self-care, small business, strategic marketing plan, success, trust, valley seasons

The SmallBizChat Podcast: How to Interview Prospects Better with Anna Papalia

January 11, 2024 By Melinda Emerson Leave a Comment

Anna Papalia is an HR expert with over 1.5 million followers across social media platforms. She is the author of the new book Interviewology: The New Science of Interviewing. She has consulted with Fortune 100 companies, taught at Temple University and coached over 10,000 clients to interview better. Her groundbreaking discovery of Interview Styles revolutionized […]

Filed Under: SmallBizChat, The SmallBizChat Podcast Tagged With: blog, entreprenuership, Hiring, interviewing, interviewing prospects

Top Ten Attributes of a Leadership Mindset

January 8, 2024 By Melinda Emerson Leave a Comment

A leadership mindset isn’t a fixed trait but a set of qualities that can be developed and refined over time. It involves a commitment to personal growth, effective communication, and a genuine desire to lead with integrity and purpose. Ultimately, a leadership mindset enables individuals to positively influence others, drive positive change, and make a […]

Filed Under: 10 Things Lists, Become Your Own Boss Tips, Business Inspiration, Leadership, Melinda Emerson @SmallBizLady Tagged With: BusinessLeadership, DecisionMaking, EffectiveCommunication, EmpathyInLeadership, GoalSetting, GrowthMindset, IntegrityInLeadership, LeadershipDevelopment, LeadershipMindset, LeadershipQualities, LeadershipSkills, PersonalGrowth, ProfessionalDevelopment, SuccessMindset, TeamBuilding, TransparencyInLeadership

  • « Previous Page
  • 1
  • …
  • 13
  • 14
  • 15
  • 16
  • 17
  • …
  • 247
  • Next Page »

Let’s Connect

  • facebook
  • instagram
  • tiktok
  • pinterest
  • linkedin
  • twitter
  • youtube
  • feedburner

Sign up for the SmallBizLady BUZZ Newsletter and be the first to receive updates and details about upcoming events:

We’re proud to be part of the Mediaplanet Empowering Small Business campaign! The COVID-19 pandemic brought hardship and ruin on the nation’s small businesses, but there’s now reason for hope. Learn about the resources, support, and tools available to help your small business bounce back and grow stronger than ever by picking up a copy of the campaign in USA Today and reading it online here.

Get a FREE Chapter of SmallBizLady’s Book,
"Become Your Own Boss in 12 Months, Revised and Expanded"!

Become Your Own Boss

Most Popular Posts

>Seven Ways to be More Profitable in Your Small Business
> 7 Ways to Attract Customers to Your Small Business
> 6 Tips for Managing Small Business Finances
> How to Run a Successful Multilevel Marketing Business
> 10 Ways to Grow Your Small Business With Instagram
> How to Sell on Facebook
> How to Get Over the Fear of Starting a New Business

Featured Videos

Bloomberg News Interview
How to Support Small Businesses During the Holidays

National Speakers Association
Winter Conference

Fox 29 Philadelphia
'Small Biz Lady' gives best advice for starting a new business in the New Year

Fox Business
Starting a Business

MSNBC
The importance of job mentoring for women

#SmallBizChat Live
National Small Business Week: Q&A

Good Day Philadelphia
Expert Shares Tips on How to Become Your Own Boss

Testimonials

Become Your Own Boss is a must read if you’re thinking of launching a business of your own.
Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
Great step-by-step advice for anyone looking to start their own business.
Andrew C. Taylor, Chairman, Enterprise Rent-A-Car
Melinda Emerson has written a remarkable book. It is essential reading for anyone seeking to make the transition from working girl to successfully working it, as an entrepreneur.
Cynthia McClain-Hill, Past President, National Association of Women Business Owners
The perfect companion for those planning to go out on their own. Melinda delivers firsthand practical advice on how to be the successful entrepreneur. Read it if you want to get it right the first time.
Kenneth L. Shropshire, Professor at the Wharton School of Business, University of Pennsylvania
If you are looking for a versatile speaker who can talk about how to grow small businesses or get started with social media, look no further.
Heather Van Sickle Executive Director, National Association for Community College Entrepreneurship (NACCE)
Her wit and depth of subject knowledge were entertaining and empowering. Melinda is definitely on our short list of seasoned entrepreneurs and business leaders we look to invite back in the near future.
Tennille M. Robinson Senior content & Event producer for Inc. magazine
Melinda Emerson, “SmallBizLady,” is an engaging and witty speaker and a great addition to any conference. Her terrific presentation and compelling delivery give people the information they need and want to become their own bosses and grow success… Read more
Laurie Dalton White Conference Director, Pennsylvania Conference for Women
Melinda Emerson has been a fantastic small business and social media resource for the Pitney Bowes team. Not only is she personable and easy to work with, but she also has an innate understanding of the small business audience. My marketing programs … Read more
Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

May 2025 #SmallBizChat: How to Position Your Brand with Multicultural Markets

#Smallbizchat Podcast LIVE is a monthly video interview show where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live every third Wednesday of the month from 8-9 pm ET Live on my SmallBizLady Facebook […]

Fix Your Business Q&A Video

Recent Posts

  • May 2025 #SmallBizChat: How to Position Your Brand with Multicultural Markets
  • How to Tighten Your Sales Infrastructure (Before Your Bank Account Screams for Help)
  • The SmallBizChat Podcast: How Giving a TEDx Talk Can Benefit Your Business with Dr. Dan Young
  • 10 Critical AI Automated Workflows to Elevate Your Small Business
  • The SmallBizChat Podcast: How to License and Sell Your Content with Mitch Axelrod

#SmallBizChat

  • SmallBizChat Archive
  • @SmallBizLady

Business Advice

  • How to Start

SmallBizLady Store

Products

Free Chapter

Get In Touch

  • FAQ
  • Be a #SmallBizChat Guest
  • Contact Us
Copyright © 2025
Quintessence Entertainment, Inc
PO Box 280
Drexel Hill, PA 19026
(610) 352-0680
Privacy Policy · Refund Policy

Let’s Connect

  • facebook
  • instagram
  • tiktok
  • pinterest
  • linkedin
  • twitter
  • youtube
  • feedburner