In this episode, Melinda Emerson is joined by Lorraine Marchand to discuss overcoming fear in business, inspired by Lorraine’s book. They address the fear of failure in innovation and Lorraine shares her personal experiences with fear in business. The conversation explores the concept and benefits of fearlessness in decision-making and how fear can impact business […]
Sell More Without Spending More on Ads
If your first instinct when sales slow down is to spend more on ads, we need to have a real conversation. In this economy, throwing money at marketing without fixing your internal sales systems is one of the fastest ways to burn cash and get frustrated doing it. Costs are up across the board. Digital […]
The SmallBizChat Podcast: What You Need To Know If You Want To Sell Your Business with Melinda Emerson
In this episode, Melinda Emerson explores the intricacies of selling a business, starting with the impact of positive reviews and word of mouth. She discusses the importance of mergers and acquisitions in building a lasting enterprise and outlines crucial questions to ask before selling. Melinda emphasizes the need for a well-planned exit timeline and setting […]
National Small Business Week: Celebrating the Heart of America
Each spring, communities across the nation turn their attention to the engines of local prosperity: America’s small businesses. This is National Small Business Week, observed this year from May 3 to 9, spotlighting the entrepreneurs, family-owned shops, freelance professionals, and small professional firms that form the backbone of the U.S. economy. It’s a week to […]
The SmallBizChat Podcast: How to Grow a Business Right Now with Sharif J. Small
In this episode, Melinda Emerson welcomes Sharif Small to discuss essential growth strategies for small business owners. They explore the significance of financial planning and efficient systems, highlighting common areas where entrepreneurs may be missing out on potential income. The conversation shifts to building generational wealth and effective tax strategies for safeguarding and increasing profits. […]
The Great Price Increase: How to Raise Prices Without Losing Customers
Let’s be honest. A lot of us small business owners are afraid to raise prices, yet everyone is raising theirs on you. This is eroding your margins. You need the money, and your work is valuable. But you’re afraid that customers will leave and sales will slow down, but if you do nothing, you might […]
The SmallBizChat Podcast: How to Become a High-Performance Business Owner with Milton Hunt
In this episode, Melinda Emerson introduces Milton Hunt, who shares his inspiring journey as a business owner. They delve into the common obstacles faced by entrepreneurs and what distinguishes high-performing business owners from the rest. Milton emphasizes the importance of daily habits for maintaining focus and productivity, as well as the value of leveraging networks, […]
Does Your Sales Flywheel Have Friction?
Most small businesses are still being taught to think in terms of sales funnels. Get attention, generate leads, close the sale, and then start all over again. That model works, but it is incomplete. It treats customers as one-time transactions rather than building long-term relationships. This forces you to constantly chase new leads just to […]
The SmallBizChat Podcast: Hit It and Quit It with Syama Bunten, Kellé Thorpe, and Sarah Ohanesian
In this episode, Melinda Emerson kicks off with an introduction and underscores the importance of podcast subscriptions. The core of the discussion features a panel where Melinda, Syama Bunten, Kellé Thorpe, and Sarah Ohanesian share their favorite podcasts, apps, marketing strategies, and books that inspire and drive their success. The episode is sponsored by Zoho […]
Franchise vs Licensing: How to Select The Right Model to Scale Your Small Business
If you’ve built a successful business and people are starting to ask, “Can I open one of these where I live?” you’re in a powerful position. You’ve proven your concept. You’ve built demand. And now you’re staring at the next big question: How do I scale this business the right way? For many business owners, […]
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