If your fiscal year parallels your wall calendar, then you made it through Q-1 or as you may formally call it, the first quarter. Perhaps you’re feeling optimistic about the goals you’ll accomplish this year, or are concerned about your revenue goals for the second quarter. It’s best to look at where you’ve been to […]
5 Steps to Take Online Before Launching Your Small Business
The fast-moving flow of information in social media can be intimidating to even the most computer-savvy among us. To a budding small business owner, it can be daunting. Yet if you want your business to succeed, you can’t afford to ignore that world. Fortunately, there is a way to conquer that world and make it […]
How to Keep People From Leaving Your Website
It doesn’t matter how much website traffic you’re getting, if those visits aren’t yielding positive results for your business, what is the point? After spending time, energy, money and love on your website it can be frustrating when it doesn’t start paying you back. Here are a few ways to diagnose what’s happening and how […]
Best Practices for Lead Generation in a Small Business
Sponsored Post Are you struggling to figure out how to generate new leads in your business? Well Yahoo! Small Business @ysmallbusiness will be sponsoring a live Tweet Chat with me, @SmallBizLady, on Twitter Thursday June 28th from 3:30-4:30 ET to help you with this challenge. Yahoo! recently launched a free Marketing Dashboard to help SMBs […]
How to Get Started Blogging
This is the first article of a three part series on blogging, which is a terrific way to promote your small business. It is such a low cost and effective way to market your business to your target customer and raise your thought leadership in your industry. The series will focus on How to Get Started […]
9 Ways To Get Your Blog to Stand Out
This is the second in a three part series on blogging. We started out with how to get started blogging and now we are talking about what to do to get your blog noticed. The best way to get to the front page of Google and other search engines is to have the exact phrase a […]
12 Ways to Use Video to Grow Your Small Business
The internet is the new TV. YouTube is the second most searched site on the internet. If you want to stay relevant online with your small business, you will need to start using video as part of your ongoing content development strategy. Video can also give you a competitive advantage in the marketplace. If you […]
How to Avoid a Daily Deal Disaster
Marketing companies like LivingSocial, Groupon and more, are services with vast databases and are perfectly positioned to help you put together a promotional offer aimed at reaching targeted customer prospects. By jumping on the coupon clipping trend associated with today’s deal-savvy shoppers, your business can grab lots of new customers. But, will they keep coming back after […]
So You Want To Get Your Invention on TV?
Each time after I appear on television, inventors, small business owners and PR professionals hunt me down and ask if I can put their product in my next segment. I honestly appreciate hearing from people who have innovative new products. Over the years, that’s how I’ve found some of the best gadgets for my segments. […]
10 Ways Your Business Can Attract Corporate Sponsors
Getting funding from corporations may be a great opportunity for your small business, but you can damage your brand if you do not go about it the right way. You want to develop a prospect list of warm leads, prepare a strong proposal, and approach a sponsor, ultimately persuading them to support your cause or […]
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