Sponsored Post Are you struggling to figure out how to generate new leads in your business? Well Yahoo! Small Business @ysmallbusiness will be sponsoring a live Tweet Chat with me, @SmallBizLady, on Twitter Thursday June 28th from 3:30-4:30 ET to help you with this challenge. Yahoo! recently launched a free Marketing Dashboard to help SMBs […]
How to Get Started Blogging
This is the first article of a three part series on blogging, which is a terrific way to promote your small business. It is such a low cost and effective way to market your business to your target customer and raise your thought leadership in your industry. The series will focus on How to Get Started […]
9 Ways To Get Your Blog to Stand Out
This is the second in a three part series on blogging. We started out with how to get started blogging and now we are talking about what to do to get your blog noticed. The best way to get to the front page of Google and other search engines is to have the exact phrase a […]
12 Ways to Use Video to Grow Your Small Business
The internet is the new TV. YouTube is the second most searched site on the internet. If you want to stay relevant online with your small business, you will need to start using video as part of your ongoing content development strategy. Video can also give you a competitive advantage in the marketplace. If you […]
How to Avoid a Daily Deal Disaster
Marketing companies like LivingSocial, Groupon and more, are services with vast databases and are perfectly positioned to help you put together a promotional offer aimed at reaching targeted customer prospects. By jumping on the coupon clipping trend associated with today’s deal-savvy shoppers, your business can grab lots of new customers. But, will they keep coming back after […]
So You Want To Get Your Invention on TV?
Each time after I appear on television, inventors, small business owners and PR professionals hunt me down and ask if I can put their product in my next segment. I honestly appreciate hearing from people who have innovative new products. Over the years, that’s how I’ve found some of the best gadgets for my segments. […]
10 Ways Your Business Can Attract Corporate Sponsors
Getting funding from corporations may be a great opportunity for your small business, but you can damage your brand if you do not go about it the right way. You want to develop a prospect list of warm leads, prepare a strong proposal, and approach a sponsor, ultimately persuading them to support your cause or […]
Cultivating A Sales Lead
Does your business depend on personal selling for revenue? In a store front enterprise or mass-market/internet approach, you generally build your business through a pricing/quality service strategy or providing something unique in the marketplace. Customers come to your store or website because they already have an interest in what you are selling and then it […]
How to be Better On-Camera in Your Marketing Videos
Every week asSmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with @RuthSherman Ruth prepares business leaders, politicians, celebrities, and entrepreneurs to leverage critical public speaking opportunities including keynotes, webcasts, road shows, awards presentations, […]
Are You Ready for Holiday Shoppers?
Whether you are retailer or an internet marketer, it’s time to create a Christmas holiday strategy. If you make the bulk of your profits on black Friday, Small Business Saturday or Cyber Monday, you need to make sure that your business is ready for the holiday rush. Even if the holidays are not your peak […]
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