In this episode, Melinda discusses the Fearless Fund lawsuit, systemic inequities faced by black entrepreneurs, and alternative support methods for minority and women business owners. She also shares resources for grants, venture capital, angel investors, and corporate initiatives. Listen to the podcast below: This week on SmallBizChat Podcast: The recent court decision against the […]
The SmallBizChat Podcast: How to Get Regular Local Media Coverage with Mickie Kennedy
In this episode, Melinda Emerson chats with Mickie Kennedy, founder of eReleases, about securing local press for small businesses. They discuss Mickie’s journey, tips for effectively pitching to local media, common mistakes, and his best business advice. Mickie Kennedy is the Founder and President of eReleases, the small business leader for press release distribution, now […]
How to Run Your Small Business on the Cheap
Running a small business involves a delicate balance between cutting costs and maximizing results. For many entrepreneurs, finding ways to reduce expenses without sacrificing quality or efficiency is a constant challenge. This comprehensive guide will provide you with practical tips and strategies to manage your small business on a tight budget without compromising on growth […]
How to Build An Online Community
In today’s digital age, building an online community has become an essential strategy for small business owners to connect with their audience, foster engagement, and drive growth. An online community offers a platform for building relationships, sharing knowledge, and creating brand advocates. It can also be a source of revenue with a subscription membership site. […]
Pros and Cons of Hiring Family Members in Your Small Business
It can be tricky to hire family members in your small business. It can be both rewarding and challenging. Hiring family members can bring a sense of trust, loyalty, and shared vision to your business, fostering a tight-knit team environment. However, it also comes with its own set of potential pitfalls. In this blog post, […]
Can You Turn a Side Hustle into an Empire?
The concept of the side hustle has gained significant traction in the last few years. No one is confined to the traditional nine-to-five grind these days. Especially since 2020, people have been increasingly developing side hustles to supplement their income, pursue their passions, and, yes, even build empires. I’m asked the question often, “Can a […]
Celebrate National Small Business Week 2024
Join me and the Small Business Administration for National Small Business Week from April 28 – May 4, 2024. This is our nation’s celebration of the 33.5 million small businesses across the country. Small businesses are the backbone of our economy, and this is our week to shine as entrepreneurs, employers, and innovative startups. The last […]
Strategies to Grow Your Subscriber List for a Newsletter or Blog
Growing your subscriber list for a small business newsletter or blog is vital for expanding your reach, increasing engagement, and driving conversions. Building a robust subscriber base allows you to connect with your target audience, nurture relationships, and effectively promote your products or services. In this post, we’ll explore proven strategies for growing your subscriber […]
Strategies to Improve Your Closing Rate as a Small Business
Mastering the art of sales is essential for driving growth and success. One key metric that directly impacts your bottom line is your sales closing rate—the percentage of leads or prospects that ultimately convert into paying customers. Improving your sales closing rate not only increases revenue but also maximizes the return on your sales efforts. […]
18 Ways to Go From Running Small Business to Building a Brand
Many small businesses become successful at selling stuff but can’t seem to take it to the next level. Why? They have yet to build a brand. Building a brand is what all small business owners need to strive for to get noticed, gain recognition, repeat business, and enjoy the next level of success. Merely selling […]
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