I know a woman (let’s call her Sarah) who was a vice president at a major Fortune 500 company. She was a sassy 48-year-old single MBA who was very successful climbing the corporate ladder. She worked in marketing, managing a brand at her company and making a handsome six-figure income. Then one day she decided […]
9 Reasons Why Boomer Businesses Fail
I know a woman (let’s call her Sarah) who was a vice president at a major Fortune 500 company. She was a sassy 48-year-old single MBA who was very successful climbing the corporate ladder. She worked in marketing, managing a brand at her company and making a handsome six-figure income. Then one day she decided […]
Ask @SmallBizLady: How can I get my kids to “buy in” to my business?
Here’s the answer: Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: How can I get my kids to “buy in” to my business? If you want to get your family to support your business follow these steps: […]
Are you Google-able?
If you’re ready for a midcareer makeover, you can get new clothes and a new haircut. But even more important, you must make yourself what I call “Google-able.” That means you need to create a smart social media footprint. By day I work as a small-business coach, and I keep coming across amazing professionals with […]
10 Things to Grow Your Business This Summer
Summer is here! Now that the kids are out of school, you might be thinking about how to reduce your work schedule, but that’s the worst thing you could do. It’s time to turn up the heat in your business. Third and fourth quarters are critical times in business. You may have customers who are […]
How to Get Started on Twitter
Using Twitter is a great way to start building your online brand. If you can send a text message, you can tweet. You can only communicate using 140 characters on Twitter, but if you want people to Retweet (RT) or share your content, you should cut your tweets down to 125 characters. Here a few […]
Ask @SmallBizLady: How do I follow-up after a business conference?
Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, I took a question live from the New York Times Small Business Summit. Here’s the question: How do I make a plan to follow-up after a business conference? Here’s the answer: http://www.youtube.com/watch?v=Z3rKLFEkF_I Immediately reach out […]
Ask SmallBizLady: How Do I Protect My Intellectual Property?
Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, we are taking on the question: How Do I Protect My Intellectual Property? Click this link for the full video response: Ask Small Biz Lady About Protecting Intellectual Property Here’s a quick summary: Use a […]
Help SmallBizlady: How do you Find Time to Start a Business if you are a Wife, Mother and Full-time Worker?
In order for a working mother to be successful in business they have to have a great support team behind them, particularly if the children are under 5 years old. It takes teamwork to make the dream work is not a cliché, it’s really the truth. The team should start with your spouse. You need […]
SmallBizLady: How Do I Set Pricing?
Dear SmallBizLady, I just purchased a daycare center. Should I offer the returning customers the existing price or my higher pricing? Tomika Robertson A Giants Preschool LLC One of the great things about buying a daycare or any existing business is that you already have cash flow. If you are taking over a daycare center, […]