Every business owner should subscribe to at least one industry trade publication and local Business Journal newspapers to generate leads to stay connected with the regional business community. Recommended publications: American City Business Journals – Bizjournals is the new media division of American City Business Journals, the nation’s largest publisher of metropolitan business newspapers. It […]
Could you use a gift for your small business this holiday?
December is fast approaching. It’s my favorite time of the year. I love to decorate my Christmas Tree, all the cookies, and I’m big on holiday cards. I even do a photo session every year for a custom holiday card. But the best thing about December is giving back to the special people in my […]
How to Sell on Facebook
It stands to reason that the more places you sell your products, the more you will sell, Right? In addition to selling products on your own e-commerce website and may be advantageous to pursue online marketplaces like Facebook, Amazon, or Etsy where you can also sell your products through social media. With more than 1.5 […]
SmallBizLady’s Summer Reading List 2016
Those of you who are regular readers know that, come Summer, I’ve got a stack of books at my side, my shoes kicked off, and a glass of lemonade or an adult beverage on the table as I enjoy a few weeks off over the Summer. I’ll never get through all the amazing business books […]
Don’t Forget to Do the Math: Know Your Numbers
Specific reasons why small businesses fail are as unique as the businesses themselves, but there are some commonalities that explain many small business failures. In some cases, it’s easy to see the problem: there isn’t enough demand for what the business produces at a price that will generate a profit. In other cases, problems aren’t […]
The 10 Best Small Business Blogs to Follow
If you’re like me, you’re constantly learning by reading great content online. If you’re like me, you also have limited time to do this, so it’s important to cut through all the bad content out there and get to what’s really valuable. I’ve compiled this list of some of the best small business blogs out […]
7 Local Link Building Tips
By now, hopefully, everyone knows that links are not bad things—if they are the right links. Done right, links can get you more visibility and build a healthy link profile. If you have a local business, you can take advantage of some unique ways to get the links that can ultimately help you. Links specifically […]
7 Ways to Promote Your Small Business Using Video
There’s no denying the power of video when it comes to marketing your business. After all, people can consume videos while they’re working, walking, or commuting, and many people prefer to get information this way over reading a blog post. If you’re not yet using video to promote your small business, I encourage you […]
How to Find the Perfect Business to Start
I get asked a lot by wannabe entrepreneurs: what business should I start? Often people really want to go into business, but they don’t know which direction to go. Some people want an instant formula for small business success, but the answer is: It depends. Entrepreneurship is as different as the people who run […]
How to LOVE on Your Employees
With Valentine’s Day around the corner, thoughts turn to love. But love isn’t just about romantic relationships. For entrepreneurs, now’s a great time (really, anytime is a great time) to love and appreciate your employees. Here are a few suggestions for showing how grateful you are to your team for all their hard work in […]
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