10 Ways to Use Pinterest to Grow Your Small Business

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If you’re looking to expand your efforts on social media, consider Pinterest.  With over 100 million active users, this image-based social networking site has the potential to help you reach even more customers. Since it’s all about the visuals, you want to appeal to your readers senses to eat, shop or learn. Use these tips […]

8 Tips for Selling Products on Instagram

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Your website is no longer your only channel for selling products. Social media sites — particularly Instagram — have turned into very cool sales tools, if you know how to leverage them. Here are seven tips to maximize your selling ability on Instagram.   Tip 1: Leverage the Hashtag Hashtags are huge on Instagram, so […]

5 Reasons Why Your Small Business Needs Social Media Now

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Sponsored Post   The latest Spark Business Barometer, a study sponsored by Capital One Spark Business, reports that 40% of small business owners are still not using social media to grow. More than 400 entrepreneurs were interviewed via phone for the study, of which, 67 percent had five or fewer employees. Further, only 21 percent […]

How to Start, Run and Grow an Ecommerce Store

John Lawson

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with John Lawson, CEO of ColderICE Media (@ColderICE). John is an expert on selling online. He is the CEO at ColderICE […]

7 Local Link Building Tips

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By now, hopefully, everyone knows that links are not bad things—if they are the right links. Done right, links can get you more visibility and build a healthy link profile. If you have a local business, you can take advantage of some unique ways to get the links that can ultimately help you. Links specifically […]

How to Leverage Periscope for Your Small Business

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Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @KimGarst. Kim Garst is the Co-Founder and CEO of Boom! Social Media Marketing, a leading digital marketing firm that specializes in teaching […]