How Google My Business Works for Your Small Business

Man With Tablet Computer In Modern Business Building

Guest Article Google recently rolled out an upgrade to the Google+ dashboard called Google My Business.  Active Google+ users may have noticed this upgrade in the top right hand corner of their Google+ page next to the +Name and before the notifications bell.  The icon appears as a small set of nine squares and when […]

Boost Your Small Business Brand with Pinterest

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By now we have all heard about Pinterest and the amazing growth the social media network has demonstrated over the last year. Interest in Pinterest is still building and growing, and it appears to be here for the long haul, at least according to the 70 million users who enjoy pinning images ranging from fashion to […]

5 Ways to SEO Power Your Blog


Guest Article You are taking all levels of effort to make sure your blog is branded, engaging and consistent, but are you powering it with SEO tactics to fuel an engagement from the most important of Internet entities – Google? Google loves to scour blogs and is happy (yes, happy) to reward genuine ‘white hat’ […]

Blogging Series Part 3: How to Monetize Your Blog


While the benefits to blogging are many in terms of the traffic it brings your business, there are even more ways to profit from blogging. One of the main benefits of building a huge following on your blog is to become a person of influence. Once you are a person of influence, you can monetize […]

Blogging Series Part 2: How to Launch a Blog


Blogging is the best thing I ever could have done for my business. Why? Because when new clients contact me for my marketing consulting services, we do not ever discuss if I can solve their problem, we only discuss my availability and the fee. My expertise is so well demonstrated online through blogging, that I […]

Blogging Series Part 1: Why Everyone Should Blog

Content is currency online. If you have a small business, I am quite sure that your business could benefit from demonstrating your expertise online through blogging. There are all types of ways to communicate with your target customers on a blog; you can write, post pictures, develop videos or post audio interviews. Blogs used to […]

3 Questions to Ask During Your Social Media Audit

Guest Article Now that everyone’s well on the “Social media bandwagon,” it’s time for the savvy entrepreneur to access their position with their online marketing to see where they stand. Traditionally, you would perform a “Social Media Audit” as you are launching a social media campaign to understand what your competition is doing and get […]

10 Do’s & Don’ts for Small Business Owners on Google+

Guest Article Over its nearly 3 years of existence, Google’s social platform has exceeded earlier expectations and has now become a respected partner in the digital arena.  So the question becomes how do you buddy up to this social giant and improve your social visibility in the online space?  Here are 10 strategies any brand […]

4 Ways to Kickstart Your Small Business Marketing Efforts Now


All too often small businesses slash marketing budgets when funds get tight. However, finding and attracting the right customers is fundamental to business growth. Marketing your small business doesn’t have to be difficult but it certainly takes some planning. As we approach the third quarter of the year, I’m going to share 4 ways to […]