Mastering the art of sales is essential for driving growth and success. One key metric that directly impacts your bottom line is your sales closing rate—the percentage of leads or prospects that ultimately convert into paying customers. Improving your sales closing rate not only increases revenue but also maximizes the return on your sales efforts. […]
Why All Successful Small Business Owners Have a Coach
Small business owners face a multitude of challenges on their journey to success. From navigating challenges with the economy and gas prices to managing day-to-day operations, the path to building a thriving business can be daunting. However, one common thread unites many successful entrepreneurs: the presence of a business coach. While some may view coaching […]
Mastering the Art of Being An Amazing Podcast Guest: A Comprehensive Guide
Podcasts have emerged as a powerful platform for becoming a brand in demand. By sharing knowledge, insights, and stories with a global audience, you can position yourself as a national brand. As a guest on a podcast, you have the opportunity to showcase your expertise, connect with new audiences, and amplify your personal brand. However, […]
Why You Need a Brand Refresh
When was the last time you evaluated your brand? For small business owners who need to stay relevant, competitive, and engaging, it is paramount to refine your brand and messaging as your business transforms. One of the most powerful tools at your disposal is your brand. As time progresses, the effectiveness and resonance of your […]
30 Effective Strategies to Help Your Small Business Drive Leads
When it comes to running a small business, finding new leads is always a challenge. Whether you’re a startup or an established business, the key to sustained growth lies in continually expanding and maintaining your customer base. Let’s explore 30 effective strategies to help your small business attract and engage with fresh leads. Define Your […]
New Year, New Focus: Elevating Holistic Well-being for Employees This Year
Sponsored by MetLife. Early-2024 is the perfect time to outline goals for the year ahead. As business owners, many of us will have professional goals that are unique to our companies, such as growing our revenues, attracting and retaining talent, training and developing, and supporting employees with their mental health and overall well-being. New […]
Empowering Small Businesses: Cultivating a Culture of Data-Driven Decision-Making
In an era where information is king, small businesses face a pivotal challenge: how to transform raw data into actionable insights that drive strategic decision-making. Establishing a culture of data-driven decision-making is not merely an option; it is a necessity for thriving in the competitive landscape. Let’s explore the key steps and benefits of fostering […]
Turning Resolutions into Reality: A Blueprint for Small Business Success in 2024
As the clock strikes midnight on January 1, small business owners across the globe are filled with renewed hope, setting resolutions to make the coming year their best one yet. However, the unfortunate reality is that many of these aspirations fall by the wayside as the year progresses. The biggest goal killer in business is […]
Aligning Talent Expectations with Employer Needs: Benefits in Focus
Sponsored by MetLife. As we kick off 2024, you are likely spending time thinking about your company’s objectives and plans for the year ahead. What’s top of mind for you and your team? Q1 serves as a strategic time to engage with your employees and proactively understand what’s changed over the past year. […]
Best of The SmallBizChat Podcast 2023
Welcome to the “Best of SmallBizChat Podcast 2023”! As the year comes to a close, we’re excited to present the cream of the crop – our top 10 interviews that left a lasting impact. These insightful conversations feature industry leaders, experts, and entrepreneurs sharing invaluable wisdom on navigating the challenges of small business. Join us […]
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