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You are here: Home / Archives for Technology

How web analytics goals makes your online business better

August 23, 2011 By Melinda Emerson 3 Comments

So you may already imagine what a goal is, but if you’re still wondering how exactly does goal setting in web analytics help your business, you’re in for a treat – this post will show some basics and answer that question to make your site a working asset for your business. How web analytics goals […]

Filed Under: Branding & Marketing, Grow Your Business, Guest Articles, Technology Tagged With: Featured Post, goals, online business, online sales, online trafffic, Pages goal setting, Pierre DeBois, small business, Web analytics, website visitors

14 Technology Experts Worth Following On Twitter

December 13, 2011 By Melinda Emerson 5 Comments

Technology is an even bigger factor in achieving small business goals than ever before.  But the explosion of information about so many aspects of technology makes it hard to form conclusions and make decisions about the right tech tools for your business, (especially, if you’re not a techie.) From social media to cloud systems or […]

Filed Under: My Recommendations, Social Media, Technology Tagged With: adria richards, alltop.com, but you're a girl, Cali Lewis, christopher penn, Geekbeat.TV, Guy Kawasaki, jenna Wortham, lena west, Lisa Barone, maisha walker, Mario Arnstrong, mashable, melinda emerson, Pete Cashmore, Ramon Ray, smallbizlady, Smallbiztechnology.con, smallbiztrends, Stanford smith, tekzilla, tj mccue, Veronica Belmont

Do It Yourself SEO for Small Businesses

March 6, 2012 By Melinda Emerson 6 Comments

No matter how you approach a search engine optimization or (SEO) project, the ultimate goal is to increase your brand’s online visibility in the search engines. This visibility will help increase traffic, conversions and sales. Leveraging the possibilities of internet marketing can be overwhelming for small business owners who are already wearing many hats within […]

Filed Under: Grow Your Business, Guest Articles, Social Media, Technology Tagged With: DIY, do-it-yourself, Google, google adwords, Keyword Tool, keywords, Measurement of your SEO, SEO, small business

5 Steps to Take Online Before Launching Your Small Business

April 17, 2012 By Melinda Emerson 1 Comment

The fast-moving flow of information in social media  can be intimidating to even the most computer-savvy among us. To a budding small business owner, it can be daunting. Yet if you want your business to succeed, you can’t afford to ignore that world. Fortunately, there is a way to conquer that world and make it […]

Filed Under: Branding & Marketing, Guest Articles, Social Media, Technology Tagged With: 5 steps, be visual, Christopher Wallace, monitor your industry online, social media

How to Keep People From Leaving Your Website

May 22, 2012 By Melinda Emerson 5 Comments

It doesn’t matter how much website traffic you’re getting, if those visits aren’t yielding positive results for your business, what is the point? After spending time, energy, money and love on your website it can be frustrating when it doesn’t start paying you back. Here are a few ways to diagnose what’s happening and how […]

Filed Under: Branding & Marketing, Guest Articles, Technology Tagged With: calls to action, Jessica Shailes, website management, website traffic

Do Small Businesses Still Need Merchant Services?

June 12, 2012 By Melinda Emerson 13 Comments

There’s been a lot of buzz lately about mobile payment processing services like Square, and some suggest they could render traditional merchant accounts obsolete. While doing a credit card off a mobile device may work just fine for personal use and some niche markets within the retail space, a traditional merchant account might still be […]

Filed Under: Cash Flow & Finance, Guest Articles, Technology Tagged With: credit cards, merchant services, Sarah Levy, Square

5 Steps to Get Started Quickly with Video

June 26, 2012 By Melinda Emerson 1 Comment

The best way to integrate video as part of your marketing is to GET STARTED! Don’t expect perfection or else you’ll be waiting for a lifetime. Perfection comes with practice and these tips will help get the ball rolling for you and allow you to feel more confident when creating your videos! 1) Don’t let […]

Filed Under: Guest Articles, Social Media, Technology Tagged With: entrepreneur, Krizia, using video in a small business, video

Your business could win $25,000 and a strategy to make your dreams a reality

June 19, 2012 By Melinda Emerson 1 Comment

Sponsored post American Express OPEN and Facebook are giving five small businesses a Big Break® to make their dreams a reality. You could be one of them.  Get $25,000 and more You’ll get: $25,000 to grow your business and drive customers to your door, and a one-on-one strategy session with the experts at American Express […]

Filed Under: My Recommendations, Social Media, Technology

Could Your Small Business Benefit from Cloud Computing?

July 24, 2012 By Melinda Emerson 12 Comments

‘Cloud computing’ is quickly becoming the new buzzword in business. At a basic level, you no longer need to fear the blue screen of death on your computer and losing all your data; you can rent space online to store and share your files from services such as dropbox.You also no longer need to keep […]

Filed Under: Guest Articles, Technology Tagged With: @AvaCambellini, cloud computing, small business info

12 Ways to Use Video to Grow Your Small Business

August 6, 2012 By Melinda Emerson 2 Comments

The internet is the new TV. YouTube is the second most searched site on the internet. If you want to stay relevant online with your small business, you will need to start using video as part of your ongoing content development strategy. Video can also give you a competitive advantage in the marketplace. If you […]

Filed Under: Branding & Marketing, Technology Tagged With: using video in a small business, video training, VNR

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