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You are here: Home / Archives for Your Small Business

10 Essential Metrics to Consider Before Expanding Your Small Business

September 2, 2024 By Melinda Emerson Leave a Comment

Expanding a small business is an exciting prospect, but it’s also a significant undertaking that requires careful planning and analysis. Making the leap too soon or without the right information can lead to costly mistakes. Before you decide to expand your business, it’s crucial to assess a variety of key metrics that will give you […]

Filed Under: 10 Things Lists, Business Inspiration, Cash Flow & Finance, Customer Service, Grow Your Business, Solopreneurs, Your Small Business Tagged With: business growth metrics, business scaling, business success tips, customer acquisition cost, entrepreneurship advice, growth strategy, leadership in business, metrics for expansion, profit margins, revenue growth, scaling up strategies, small business expansion, small business tips, smallbizlady, sustainable growth

27 Irresistible Formulas for Developing Headlines That Make People Click

August 26, 2024 By Melinda Emerson Leave a Comment

When it comes to developing great content, your headlines are key. Headlines are your first—and often only—chance to capture the attention of potential readers. A compelling headline can mean the difference between a click and a pass. Whether you’re crafting headlines for blog posts, social media, or email marketing, mastering the art of headline writing […]

Filed Under: Branding & Marketing, Grow Your Business, Social Media, Women in Business, Your Small Business Tagged With: blog title formulas, business growth, click-worthy headlines, compelling headlines, content creation, content marketing, copywriting, digital marketing, email marketing, headline tips, headline writing, marketing strategies, online marketing, reader engagement, social media marketing

Design a Daily LinkedIn Prospecting Process

August 19, 2024 By Melinda Emerson Leave a Comment

  Leveraging LinkedIn for prospecting can be a game-changer for your network growth and business development, especially if you are a B2B business. LinkedIn provides a powerful platform to connect with industry leaders, potential clients, and like-minded professionals. However, effective prospecting requires a structured approach. Here’s a comprehensive daily LinkedIn prospecting process to help you […]

Filed Under: Branding & Marketing, Customer Service, Grow Your Business, Social Media, Staying Productive, Your Small Business Tagged With: B2B networking, business growth, daily routine, lead generation, LinkedIn networking, LinkedIn prospecting, LinkedIn strategy, online networking, professional networking, social selling

How to Handle Your Afternoon Slump in Your Small Business

August 12, 2024 By Melinda Emerson Leave a Comment

Managing and taking strategic breaks is essential for business owners to combat the natural dip in energy often experienced around 3 PM. This afternoon slump is a common phenomenon due to the body’s circadian rhythm, which signals a decrease in alertness and energy levels. Here’s how business owners can effectively manage this period and maintain […]

Filed Under: Become Your Own Boss Tips, My Recommendations, Solopreneurs, Staying Productive, Women in Business, Your Small Business Tagged With: afternoon slump tips, combating fatigue, effective workday routine, maintaining focus at work, managing energy levels, overcoming energy dips, productivity hacks, small business energy boost, strategic breaks for business owners, workday productivity

SmallBizLady Summer Reading List 2024

July 29, 2024 By Melinda Emerson Leave a Comment

It’s Summer, and that means it’s time to grab to good book and grow your expertise. There are many business books that have delivered an array of insightful and actionable reads. Here are a particular set of books that I find valuable for small business owners seeking to navigate the complexities of entrepreneurship. Here are […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, How to Start, Leadership, Mompreneurs, My Recommendations, Social Media, Solopreneurs, Starting A Small Business, Teams, Women in Business, Your Small Business Tagged With: AI in business, Business Book Recommendations, business coaching, business knowledge, business leadership, business owner resources, Business Strategies, business success tips, customer centricity, entrepreneurship, financial management, innovation, leadership books, marketing books, must-read business books, small business books, small business growth, smallbizlady, summer reading list, sustainable business

12 Ways to Elevate Your Team: Employee Motivation Ideas That Work

July 22, 2024 By Melinda Emerson Leave a Comment

Are you frustrated by the high turnover rate at your company? Do you find yourself constantly hiring and training new employees, only to see them leave after a few months or a year? If so, it’s time to take a closer look at your management practices. Creating a strong, effective company with happy and motivated […]

Filed Under: 12 Things, Fix Your Business, Grow Your Business, Human Resources, My Recommendations, Teams, Your Small Business Tagged With: business success, effective communication, employee engagement, employee motivation, employee recognition, employee retention, high turnover solutions, innovation in the workplace, management strategies, Team Building, team productivity, workplace culture

How to Evaluate Your Business Model for Scaling

July 15, 2024 By Melinda Emerson Leave a Comment

Scaling a business is an exciting prospect, but it requires careful evaluation to ensure that your business model can handle the increased demands. Rapid growth can lead to operational and financial challenges if not managed correctly. Here’s a comprehensive guide on how to evaluate your business model to determine if it’s ready for scaling.   […]

Filed Under: Grow Your Business, Your Small Business Tagged With: average revenue per user, business funding, business growth, business model evaluation, cash burn rate, cash flow management, churn rate, company culture, conversion rates, customer acquisition cost, delegation, innovation vs standardization, lifetime value, market demands, operational efficiency, profit margins, regulatory compliance, scaling your business, smallbizlady, strategic planning, successful scaling, systems and processes, Team Building

Is Your Brand Strong Enough to Support Expansion into New Markets?

July 8, 2024 By Melinda Emerson Leave a Comment

Expanding into new markets is a thrilling prospect for any business. It offers the opportunity to reach new customers, increase revenue, and enhance brand visibility. However, entering new markets also comes with significant challenges, and one critical question that businesses must ask themselves is: “Is our brand strong enough to support this expansion?” This blog […]

Filed Under: Business Inspiration, Fix Your Business, Grow Your Business, Your Small Business Tagged With: Apple, brand adaptation, brand audit, Brand Awareness, brand expansion, brand identity, brand messaging, brand reputation, brand storytelling, brand strength, business growth strategies, business strategy, community building, consistent branding, corporate social responsibility, customer insights, customer loyalty, Customer Service, customer success, design and aesthetics, entrepreneurship, global expansion, loyalty programs, market entry, market research, new markets, Nike, personalization, quality assurance, referral programs, small business growth, small business success, Starbucks, successful brands, visual identity

Top 20 Sales Tools for Small Business Owners in 2024

July 1, 2024 By Melinda Emerson Leave a Comment

As a business owner, you must keep your sales pipeline filled. The best way to do that is to leverage the right tools to keep your sales activities going and automated.  The right software and app will allow you to streamline your sales processes, enhance customer relationships, and drive growth. From CRM systems to sales […]

Filed Under: Fix Your Business, My Recommendations, Your Small Business Tagged With: business growth, Content Development, CRM, customer feedback, email marketing, entrepreneurship, landing pages, project management, sales automation, sales funnels, sales tools, SEO, small business, social media management, video marketing

SmallBizLady Summer Reading List 2024

June 24, 2024 By Melinda Emerson Leave a Comment

It’s Summer, and that means it’s time a grab a good book and grow your expertise. There are many business books that have delivered an array of insightful and actionable reads. There are a particular set of books that I find valuable for small business owners seeking to navigate the complexities of entrepreneurship. Here are […]

Filed Under: 15 Things Series, Business Inspiration, Fix Your Business, Grow Your Business, My Recommendations, Your Small Business Tagged With: Book list, business finance, business owner, compound interest, diversification, entrepreneurship, financial planning, Financial Security, Individual 401(k), Investment Strategies, passive income, real estate investment, retirement accounts, retirement savings, SEP IRA, small business, small business success, small business tips, succession planning, summer reading, summer reading list, tax advantages, wealth management

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Latest #SmallBizChat

The SmallBizChat Podcast: Hit It and Quit It with Hit It and Quit It with Leyanis Diaz and Tara Landes

In this episode, Melinda Emerson presents highlights from the Hit It and Quit It Panel where experts Leyanis Diaz and Tara Landes share quick insights and strategies for small business success. The discussion includes top business book recommendations, providing valuable resources for entrepreneurs seeking knowledge and inspiration. Melinda offers acknowledgments and shares information about SmallBizLady […]

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