Every Friday, I answer your small business questions in a video blog segment called Ask Small Biz Lady. This week, I took a question live from the New York Times Small Business Summit. Here’s the question: How do I make a plan to follow-up after a business conference? Here’s the answer: http://www.youtube.com/watch?v=Z3rKLFEkF_I Immediately reach out […]
How to Get Started on Twitter
Using Twitter is a great way to start building your online brand. If you can send a text message, you can tweet. You can only communicate using 140 characters on Twitter, but if you want people to Retweet (RT) or share your content, you should cut your tweets down to 125 characters. Here a few […]
10 Things to Grow Your Business This Summer
Summer is here! Now that the kids are out of school, you might be thinking about how to reduce your work schedule, but that’s the worst thing you could do. It’s time to turn up the heat in your business. Third and fourth quarters are critical times in business. You may have customers who are […]
How Do I Get New Customers Part 1
So often I am asked about how to get new customers that I decided to develop a two part series on the topic. No customers, no business. A simple and obvious fact, which leads new business owners to ask the question “How do I get customers to see and buy from my business?” The […]
Are You Doing Your #1 Job as an Entrepreneur
Your skills as an entrepreneur can make the difference between a booming enterprise and closing your doors far too soon. Your #1 job as a small business owner is to sell. Your job is to motivate, inspire and convince customers, potential investors, and often family that your business idea is worthwhile. It typically requires passion […]
Smallbizchat Celebrates 3 Years of Helping Thousands of Entrepreneurs
Today marks the third anniversary of my Twitter talk show #Smallbizchat. We launched the weekly #Smallbizchat, in April of 2009, as a peer-to-peer mentoring program to help early stage entrepreneurs get answers to their small business questions. The goal was to provide information to help end small business failure. With 82% of small businesses going […]
Are You Focused on the What’s New Part of Your Business?
The ads have been run, the banners placed (either at your brick-and mortar store or online), the emails have been sent and the tweets have been written, it’s now time to launch your business. All the months of preparation, anxiety, and expectations have coalesced around this pivotal point – creating an enterprise to sell something. […]
5 Steps to Get Started Quickly with Video
The best way to integrate video as part of your marketing is to GET STARTED! Don’t expect perfection or else you’ll be waiting for a lifetime. Perfection comes with practice and these tips will help get the ball rolling for you and allow you to feel more confident when creating your videos! 1) Don’t let […]
Who’s Going to be on #SmallBizChat July 2012?
Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter. Here’s how: follow @smallbizchat on Twitter and click here for directions on how to join the conversation. July 4 – There will be no show – Happy Independence Day! July 11 – Octavia Conner @SmartChoicellc1 – Simple Bookkeeping Strategies for Busy Small Business Owners July 18 – […]
Why Are So Many Women Business Owners Broke?
More than 10 million women own businesses in the U.S. today. In fact, the ratio of women to men starting small businesses is 2-to-1. According to the Center for Women’s Business Research, the fastest-growing segment of women business owners is baby-boomer women 50 and older. Yet too many women business owners are broke. And it’s […]
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