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SmallBizLady Summer Reading List 2025

June 9, 2025 By Melinda Emerson Leave a Comment

Why Summer Is the Perfect Season to Grow Your Mind—and Your Business—with Books. There’s something magical about summer. The pace slows down, the days stretch longer, and there’s finally space to breathe—and think. It’s not just a season for vacations and cookouts; summer is a prime opportunity to invest in yourself. While others are unwinding, […]

Filed Under: AI for business, Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, How to Start, Leadership, My Recommendations, Solopreneurs, Starting A Small Business, Teams, Technology, Women in Business, Your Small Business Tagged With: Business Book Recommendations, business coaching, business knowledge, business leadership, business owner resources, business success tips, entrepreneurship, financial future, franchising, leadership books, marketing books, must-read business books, small business books, small business growth, smallbizlady, summer reading list, supportive leadership, teams, women in franchising

10 Essential Metrics to Consider Before Expanding Your Small Business

September 2, 2024 By Melinda Emerson Leave a Comment

Expanding a small business is an exciting prospect, but it’s also a significant undertaking that requires careful planning and analysis. Making the leap too soon or without the right information can lead to costly mistakes. Before you decide to expand your business, it’s crucial to assess a variety of key metrics that will give you […]

Filed Under: 10 Things Lists, Business Inspiration, Cash Flow & Finance, Customer Service, Grow Your Business, Solopreneurs, Your Small Business Tagged With: business growth metrics, business scaling, business success tips, customer acquisition cost, entrepreneurship advice, growth strategy, leadership in business, metrics for expansion, profit margins, revenue growth, scaling up strategies, small business expansion, small business tips, smallbizlady, sustainable growth

SmallBizLady Summer Reading List 2024

July 29, 2024 By Melinda Emerson Leave a Comment

It’s Summer, and that means it’s time to grab to good book and grow your expertise. There are many business books that have delivered an array of insightful and actionable reads. Here are a particular set of books that I find valuable for small business owners seeking to navigate the complexities of entrepreneurship. Here are […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, How to Start, Leadership, Mompreneurs, My Recommendations, Social Media, Solopreneurs, Starting A Small Business, Teams, Women in Business, Your Small Business Tagged With: AI in business, Business Book Recommendations, business coaching, business knowledge, business leadership, business owner resources, Business Strategies, business success tips, customer centricity, entrepreneurship, financial management, innovation, leadership books, marketing books, must-read business books, small business books, small business growth, smallbizlady, summer reading list, sustainable business

How to Evaluate Your Business Model for Scaling

July 15, 2024 By Melinda Emerson Leave a Comment

Scaling a business is an exciting prospect, but it requires careful evaluation to ensure that your business model can handle the increased demands. Rapid growth can lead to operational and financial challenges if not managed correctly. Here’s a comprehensive guide on how to evaluate your business model to determine if it’s ready for scaling.   […]

Filed Under: Grow Your Business, Your Small Business Tagged With: average revenue per user, business funding, business growth, business model evaluation, cash burn rate, cash flow management, churn rate, company culture, conversion rates, customer acquisition cost, delegation, innovation vs standardization, lifetime value, market demands, operational efficiency, profit margins, regulatory compliance, scaling your business, smallbizlady, strategic planning, successful scaling, systems and processes, Team Building

The Right Way To Make Sales Calls For Your Small Business

March 8, 2010 By Melinda Emerson 12 Comments

I have recently been exposed to too many instances of sales calls that are inappropriate and ineffective to actually make a sale.  Social media networks such as LinkedIn, Twitter and Facebook are great for making the initial connection, but if you do not take the time to interact and actually build a relationship with your […]

Filed Under: 10 Things Lists, Become Your Own Boss Tips, Customer Service, My Recommendations, Your Small Business Tagged With: cold calls, customers, melinda emerson, planning, relationship management, sales, selling, small business, smallbizlady, social media networks

Now Read This: Raising Eyebrows by Dal LaMagna

November 24, 2010 By Melinda Emerson 4 Comments

It is Thanksgiving week, which is my favorite holiday of the year. Every Wednesday as @Smallbizlady I host #Smallbizchat on Twitter from 8-9pm.  In honor of the holiday, I’m off this week, but I wanted to share some information about a great new book that just crossed my desk Raising Eyebrows: A Failed Entrepreneur Finally […]

Filed Under: Business Inspiration, How to Start, Q & A Interview, Your Small Business Tagged With: become your own boss, Dal LaMagna, entrepreneur, small business, smallbizlady, start a business, Tweezerman

The SmallBizChat Podcast: Disrupt Your Competition Through Customer Amazement with Shep Hyken – Ep. 002

October 9, 2019 By Melinda Emerson Leave a Comment

the smallbizchat podcast - Disrupt Your Competition Through Customer Amazement with Shep Hyken

Shep Hyken is a Customer Service and Experience Expert and the Chief Amazement Officer at Shepard Presentations. He has presented keynote speeches and organization presentations for dozens of well-known companies including Energizer, Applebee’s, American Express, American Red Cross, and Georgia Oilman’s Association to help them build loyal relationships with their customers as well as their […]

Filed Under: The SmallBizChat Podcast Tagged With: customer experience, Customer Service, customer service excellence, melinda emerson, Shep Hyken, smallbizlady, the smallbizchat podcast

The SmallBizChat Podcast: Failing Does Not Mean You’re a Failure – Ep. 003

October 14, 2019 By Melinda Emerson Leave a Comment

The Smallbizchat Podcast - Failing Does Not Mean You’re a Failure

As solopreneurs and small business owners, it’s easy to identify ourselves based on the successes – and failures – of our business. As the leader – the public face – for our organizations, when our business hits a rough patch, our team makes a mistake, or we lose a client, we often internalize our business […]

Filed Under: The SmallBizChat Podcast Tagged With: business failure, Business Failures, melinda emerson, overcoming failure, podcast, smallbizlady, the smallbizchat podcast

The SmallBizChat Podcast: Get More Productive On Social Media with Stephanie Humphrey – Ep. 004

October 28, 2019 By Melinda Emerson Leave a Comment

Stephanie Humphrey - Podcast #4

Stephanie Humphrey is a technology and lifestyle expert and the founder of Til Death Do You Tweet, a company dedicated to teaching parents, students, teachers, and business professionals how to manage their online reputation. She is a nationally syndicated media personality and a frequent technology contributor to Good Morning America and Strahan and Sara. Stephanie […]

Filed Under: The SmallBizChat Podcast Tagged With: managing time with social media, small business, smallbizlady, social media, social media marketing, social media post, the smallbizchat podcast

The SmallBizChat Podcast: How I Became SmallBizLady – Ep. 001

October 8, 2019 By Melinda Emerson Leave a Comment

The SmallBizChat Podcast: How I Became SmallBizLady - EP 001

Welcome to the first episode of the SmallBizChat Podcast – the show that’s on a mission to help you improve your small business and avoid small business failure. I’m your host, Melinda Emerson “SmallBizLady,” America’s #1 Small Business Expert. On today’s episode, I share who I am, how I became known as the SmallBizLady, and […]

Filed Under: The SmallBizChat Podcast Tagged With: melinda emerson, smallbizlady, starting your own business, the smallbizchat podcast

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Win in Your Own Backyard: The Ultimate Guide to Local Marketing for Retailers

Let’s get real: You don’t need to be everywhere—you just need to own your ZIP code. As a retailer or franchisee, your power isn’t in chasing a global audience. It’s in knowing your customers, showing up for your community, and building a brand that people can’t stop talking about right down the street. Local marketing […]

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