CRM Doesn’t Have to be Industry Specific and Here’s Why…

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Sponsored Post Image credit If you’ve decided that you need a customer relationship management system or (CRM), chances are, you’re exploring and weighing the many different options available to you. You’ve probably found some interesting industry specific CRM options out there. Or maybe you’re using a CRM system already, and would like to better customize […]

How to Use CRM to Really Connect With Your Customers

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Sponsored Post Customer relationships are at the core of your business. When you nurture relationships with your customers, you help them connect with your brand. By leveraging a customer relationship management (CRM) solution, you can stay connected with your customers on a deeper level, increasing the chances that you will keep them as customers for […]

How Using a CRM Can Grow Your Small Business

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 Sponsored Post Customer relationship management (CRM) has been growing steadily for years, and by next year, the industry is expected to hit $36.5 billion worldwide. Sharing information is critical to business operations. Silos of information create loss—both in knowledge sharing and in bottom line profits—because they create gaps in your business that your customers feel. CRMs […]

5 Things You Can Do to Maximize Your CRM System

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Sponsored Post   The best CRM solutions are the ones that are used. It’s a simple concept; however depending on the types of technology adopters (personality types) at play in your small business, getting buy-in from your co-workers to use the company CRM software can present some challenges. Here are 5 things you can do […]

How to Select a CRM System for Your Small Business

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Sponsored Post Conceptualizing, launching, and operating a small business is a time and labor-intensive endeavor. Getting caught up in the day-to-day activities takes your attention in many directions. Still the risks are worth the potential rewards, not just for the financial gains, but also for the fact that you have a direct impact on your […]

Would CRM Software Benefit Your Small Business?

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There are few arenas where small businesses have the upper hand over their larger counterparts. One area where they shine is in building and managing customer relationships. The friendly neighborhood restaurateur, or local shopkeeper, hold special places in the hearts of local customers. However, much like anything else, more and more customer relationships are becoming […]

The Lifeline of Your Business: 5 Rules to Loving Your Sales CRM

Guest Article Don’t hate your sales CRM.  It’s your friend.  Really it is.  An effective CRM – Customer Relationship Management – system can be the lifeline of your business.  I have had the pleasure of using five different CRM systems (plus spreadsheets, notebooks, and my good old memory) over the last 15 years.  Quite frankly, […]

5 Marketing Tips to Keep More Customers in 2013

I’m a customer relationship management (CRM) guy and have been for the better part of the last ten years. These systems help small businesses automate marketing processes to more efficiently close deals, and do a better job of building customer relationships. With more small businesses turning to CRM apps and services to help with marketing […]

How a Social CRM System Can Help You Achieve More Sales in Your Small Business

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This is excerpted from my recent interview with Brent Leary @BrentLeary. Brent is Co-founder and Partner of CRM Essentials LLC, a CRM consulting and advisory firm focused on small and […]

Finding and Keeping Clients Using Social Customer Relationship Management

Each week as Smallbizlady, I conduct interviews with small business experts on my weekly Twitter talk show #SmallBizChat. This is excerpted from my #SmallBizChat interview with Howard Yermish @hyermish. Howard has worked professionally in Internet development since 1993. Howard has consulted on projects for clients such as AOL, Commerce Bank, Disney, Kaiser Permanente, Mattel and Microsoft, as well […]