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You are here: Home / Archives for business coaching

How to Develop a Signature Offer as a Business Consultant

March 10, 2025 By Melinda Emerson Leave a Comment

If you’re a business consultant looking to stand out, attract high-paying clients, and streamline your services, developing a signature offer is a game-changer. A signature offer is your flagship service or program—a unique, well-defined solution that addresses your clients’ biggest pain points. It’s what sets you apart from the competition and makes your business synonymous […]

Filed Under: 31 Ways to Boost Your Small Business, Branding & Marketing, Grow Your Business, Uncategorized, Your Small Business Tagged With: brand differentiation, business coaching, business success strategies, client conversion, coaching business, consulting strategies, entrepreneur tips, expert positioning, high-paying clients, Marketing Plan, organic client attraction, signature offer, signature offer development, small business growth, value pricing

HOW TO TRANSFORM YOUR BUSINESS IN JUST 12 MONTHS

February 17, 2025 By Melinda Emerson Leave a Comment

Every small business owner dreams of having a thriving, profitable business that doesn’t require them to be involved in every single detail. But too often, business owners find themselves overwhelmed, overworked, and underpaid—struggling to figure out how to scale without burnout. The truth is you don’t need three – five years to turn your business […]

Filed Under: 10 Things Lists, My Recommendations, Your Small Business Tagged With: automation, brand positioning, business coaching, business growth, business scaling, business transformation, entrepreneur tips, financial freedom, increase revenue, lead generation, marketing for entrepreneurs, multiple income streams, online business growth, passive income, revenue growth, sales funnel, sales strategy, scale your business, small business strategy, small business success, small business tips, Time management

How to Qualify Leads: Create a System to Stop Wasting Your Time with Unqualified Prospects

February 24, 2025 By Melinda Emerson Leave a Comment

Business owners let’s get real. You’re putting in the work to create amazing lead magnets like eBooks, webinars, and checklists, but what happens next? Are you turning those downloads into real opportunities, or are you wasting time on people who’ll never buy? The key to success is having a system to qualify your leads effectively, […]

Filed Under: Fix Your Business, Grow Your Business, Sales Tagged With: business coaching, business growth, CRM for small business, customer acquisition strategy, discovery call tips, how to qualify leads, lead generation tips, lead qualification, lead scoring, sales conversion strategy, sales leads, sales process improvement, small business sales

The Three Problems That Visibility Can’t Solve

February 3, 2025 By Melinda Emerson Leave a Comment

Every small business owner wants more visibility. More followers, more website visitors, more people watching their content. It’s tempting to believe that if only more people saw what you offer, your sales would skyrocket. But here’s the hard truth: visibility alone doesn’t drive revenue. If you don’t have the right foundation in place, more eyeballs […]

Filed Under: Fix Your Business, Grow Your Business Tagged With: brand positioning, business coaching, business growth, business messaging, content marketing, converting audience, customer trust, digital marketing, how to convert leads, increasing revenue, lead generation, marketing strategy, online business growth, sales funnel, sales strategy, sales system, scaling your business, small business marketing, small business sales, small business tips, visibility in business

Best of Blogs of 2024

December 23, 2024 By Melinda Emerson Leave a Comment

As the year winds down, it’s time to reflect on the invaluable insights shared on the SmallBizLady blog. From sales strategies to leveraging AI and building thriving online communities, we’ve covered everything you need to run and grow your small business. Here’s a roundup of some of the most impactful blog posts this year. Join […]

Filed Under: 10 Things Lists, Become Your Own Boss Tips, Branding & Marketing, Customer Service, Grow Your Business, Starting A Small Business Tagged With: artificial intelligence in business, attract corporate sponsorships, brand positioning, build online community, business coaching, business owner tips, Create Customer Value, customer value, email marketing, Entrepreneurship strategies, grow your business, how to start a business, launch your business, live Q&A for entrepreneurs, melinda emerson, monetize your podcast, pricing strategies, professional speaking, real estate business tips, sales strategies, SEO for small businesses, small business academy, small business advice, small business growth, small business tips, starting a side hustle, video marketing, virtual assistant tips, women entrepreneurs

SmallBizLady Summer Reading List 2024

July 29, 2024 By Melinda Emerson Leave a Comment

It’s Summer, and that means it’s time to grab to good book and grow your expertise. There are many business books that have delivered an array of insightful and actionable reads. Here are a particular set of books that I find valuable for small business owners seeking to navigate the complexities of entrepreneurship. Here are […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, How to Start, Leadership, Mompreneurs, My Recommendations, Social Media, Solopreneurs, Starting A Small Business, Teams, Women in Business, Your Small Business Tagged With: AI in business, Business Book Recommendations, business coaching, business knowledge, business leadership, business owner resources, Business Strategies, business success tips, customer centricity, entrepreneurship, financial management, innovation, leadership books, marketing books, must-read business books, small business books, small business growth, smallbizlady, summer reading list, sustainable business

Are You Keeping Your Business Commitments to Yourself?

April 15, 2024 By Melinda Emerson Leave a Comment

Entrepreneurship is a spiritual journey as much as anything else. It requires making commitments that often extend beyond the promises made to employees, vendors, and clients; it also encompasses the pledges we make to ourselves. These internal commitments are the cornerstone of personal integrity, driving us toward our goals, shaping our work ethic, and ultimately […]

Filed Under: Uncategorized Tagged With: accountability coaching, Brand Building, business coaching, business development, business mentorship, business strategy, business success, Coaching Group, coaching program, digital marketing, empire building, entrepreneur mindset, entrepreneurship, online coaching, SEO optimization, side hustle, small business growth, success strategies

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Jean Chatzky, Bestselling Author of Money 911 and Financial Editor of NBC’s Today Show
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Justin Amendola, Former VP, Global SMB Digital Strategy, Pitney Bowes

Latest #SmallBizChat

The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter

In this episode, Melinda Emerson welcomes Rich Trotter, a fourth-generation entrepreneur, to discuss his journey in the food industry. Rich shares insights into the challenges and innovations he faced, particularly the transition to natural ingredients. The conversation delves into how small businesses can overcome the impact of the pandemic and adapt to new market demands. […]

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