Do’s and Don’ts of Automating Customer Service for Your Small Business

Do’s and Don’ts of Automating Customer Service for Your Small Business

Guest Article The purpose of automating your customer service is to relieve overly heavy workloads on your employers while improving the experience for your customers. It’s a symbiotic relationship, a win-win, and it can help give small businesses the boost they need to thrive. However, it’s also easy to let automation completely take over and leads to a poor experience for your customers. How can you strike the right balance, and ensure you stay on that fine line? There are some do’s and … [Read more...]

SmallBizLady’s 10 Rules for Managing Tough Customers

SmallBizLady’s 10 Rules for Managing Tough Customers

Let’s face it; the goal of any business owner is to get repeat business. That is the only way to create a sustainable business. Sometimes dealing with customers can be to toughest part of running a small business. Customers can become difficult to work with for a number of reasons, but you have to have a way to handle it. Things won’t go perfectly all the time, but spending unanticipated hours dealing with angry customers will drain a hole in your pocket. Keep in mind; it’s not what the customer … [Read more...]

The Lifeline of Your Business: 5 Rules to Loving Your Sales CRM

5 Rules to Loving Your Sales CRM

Guest Article Don’t hate your sales CRM.  It’s your friend.  Really it is.  An effective CRM – Customer Relationship Management – system can be the lifeline of your business.  I have had the pleasure of using five different CRM systems (plus spreadsheets, notebooks, and my good old memory) over the last 15 years.  Quite frankly, I think CRM systems are required by law to bring some level of pain and misery to all of their users.  However, learning to live in harmony with your sales CRM will … [Read more...]