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You are here: Home / Archives for Customer Service

How to Land High-Paying Business Coaching Clients Without Advertising

January 27, 2025 By Melinda Emerson Leave a Comment

For many business owners, the idea of landing high-paying clients without spending a dime on advertising might sound like a dream. But it’s not only possible—it’s entirely achievable with the right strategies. Whether you’re just starting out or you’re a seasoned coach looking to scale your business, focusing on organic methods to attract clients can […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Customer Service, Grow Your Business, Staying Productive, Women in Business, Your Small Business Tagged With: Brand in Demand program, business coaching strategies, coaching clients without advertising, coaching niche, coaching referrals, discovery calls, grow coaching business, high-paying coaching clients, high-ticket coaching clients, thought leadership for coaches

Best of Blogs of 2024

December 23, 2024 By Melinda Emerson Leave a Comment

As the year winds down, it’s time to reflect on the invaluable insights shared on the SmallBizLady blog. From sales strategies to leveraging AI and building thriving online communities, we’ve covered everything you need to run and grow your small business. Here’s a roundup of some of the most impactful blog posts this year. Join […]

Filed Under: 10 Things Lists, Become Your Own Boss Tips, Branding & Marketing, Customer Service, Grow Your Business, Starting A Small Business Tagged With: artificial intelligence in business, attract corporate sponsorships, brand positioning, build online community, business coaching, business owner tips, Create Customer Value, customer value, email marketing, Entrepreneurship strategies, grow your business, how to start a business, launch your business, live Q&A for entrepreneurs, melinda emerson, monetize your podcast, pricing strategies, professional speaking, real estate business tips, sales strategies, SEO for small businesses, small business academy, small business advice, small business growth, small business tips, starting a side hustle, video marketing, virtual assistant tips, women entrepreneurs

How to Master the Art of Discovery Calls

December 16, 2024 By Melinda Emerson Leave a Comment

Discovery calls are a critical step in the sales process, especially for service-based businesses and consultants. They’re your chance to connect with potential clients, understand their needs, and demonstrate the value you can provide—all while determining if they’re a good fit for your services. But for many business owners, these calls can feel daunting, especially […]

Filed Under: Become Your Own Boss Tips, Customer Service, Grow Your Business, How to Start, Your Small Business Tagged With: business growth tips, client acquisition, closing deals effectively, consultative selling techniques, discovery calls, high-ticket closing, how to sell services, lead generation tips, sales strategies, small business owners

Social Media Marketing vs. Social Media Selling

September 9, 2024 By Melinda Emerson Leave a Comment

The terms “social media marketing” and “social media selling” are often used interchangeably, leading to confusion among small businesses looking to leverage social platforms to grow their brand and boost sales. While both are crucial components of a comprehensive social media strategy, they serve distinct purposes and require different approaches. Understanding the key differences between […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Customer Service, Grow Your Business, Social Media, Starting A Small Business, Your Small Business Tagged With: Brand Awareness, business growth, content strategy, customer engagement, digital marketing, lead generation, marketing tactics, online business, online sales, sales conversion, small business strategy, small business tips, social media marketing, social media selling, Social Media Strategy

10 Essential Metrics to Consider Before Expanding Your Small Business

September 2, 2024 By Melinda Emerson Leave a Comment

Expanding a small business is an exciting prospect, but it’s also a significant undertaking that requires careful planning and analysis. Making the leap too soon or without the right information can lead to costly mistakes. Before you decide to expand your business, it’s crucial to assess a variety of key metrics that will give you […]

Filed Under: 10 Things Lists, Business Inspiration, Cash Flow & Finance, Customer Service, Grow Your Business, Solopreneurs, Your Small Business Tagged With: business growth metrics, business scaling, business success tips, customer acquisition cost, entrepreneurship advice, growth strategy, leadership in business, metrics for expansion, profit margins, revenue growth, scaling up strategies, small business expansion, small business tips, smallbizlady, sustainable growth

Design a Daily LinkedIn Prospecting Process

August 19, 2024 By Melinda Emerson Leave a Comment

  Leveraging LinkedIn for prospecting can be a game-changer for your network growth and business development, especially if you are a B2B business. LinkedIn provides a powerful platform to connect with industry leaders, potential clients, and like-minded professionals. However, effective prospecting requires a structured approach. Here’s a comprehensive daily LinkedIn prospecting process to help you […]

Filed Under: Branding & Marketing, Customer Service, Grow Your Business, Social Media, Staying Productive, Your Small Business Tagged With: B2B networking, business growth, daily routine, lead generation, LinkedIn networking, LinkedIn prospecting, LinkedIn strategy, online networking, professional networking, social selling

SmallBizLady Summer Reading List 2024

July 29, 2024 By Melinda Emerson Leave a Comment

It’s Summer, and that means it’s time to grab to good book and grow your expertise. There are many business books that have delivered an array of insightful and actionable reads. Here are a particular set of books that I find valuable for small business owners seeking to navigate the complexities of entrepreneurship. Here are […]

Filed Under: Become Your Own Boss Tips, Branding & Marketing, Business Inspiration, Cash Flow & Finance, Customer Service, Featured Post, Grow Your Business, How to Start, Leadership, Mompreneurs, My Recommendations, Social Media, Solopreneurs, Starting A Small Business, Teams, Women in Business, Your Small Business Tagged With: AI in business, Business Book Recommendations, business coaching, business knowledge, business leadership, business owner resources, Business Strategies, business success tips, customer centricity, entrepreneurship, financial management, innovation, leadership books, marketing books, must-read business books, small business books, small business growth, smallbizlady, summer reading list, sustainable business

How to Build An Online Community

May 27, 2024 By Melinda Emerson Leave a Comment

In today’s digital age, building an online community has become an essential strategy for small business owners to connect with their audience, foster engagement, and drive growth. An online community offers a platform for building relationships, sharing knowledge, and creating brand advocates. It can also be a source of revenue with a subscription membership site. […]

Filed Under: Customer Service, Grow Your Business, Your Small Business Tagged With: audience engagement, brand advocacy, business growth, business success, collaboration, community building, community management, content creation, customer loyalty, digital strategy, market research, monetization, networking, online community, small business, social media, solopreneur, startup, subscription membership, user-generated content

Strategies to Improve Your Closing Rate as a Small Business

March 25, 2024 By Melinda Emerson Leave a Comment

Mastering the art of sales is essential for driving growth and success. One key metric that directly impacts your bottom line is your sales closing rate—the percentage of leads or prospects that ultimately convert into paying customers. Improving your sales closing rate not only increases revenue but also maximizes the return on your sales efforts. […]

Filed Under: Cash Flow & Finance, Customer Service, Fix Your Business, Grow Your Business, Uncategorized, Your Small Business Tagged With: business development, business growth, buying intent, closing rate, customer acquisition, customer engagement, customer relationship, growth, lead qualification, lead scoring, marketing, sales, sales process, sales strategy, sales success, sales tips, sales training, small business, strategy

Best of Blogs of 2023

December 18, 2023 By Melinda Emerson Leave a Comment

Welcome to the “Best of Blogs 2023” on SucceedAsYourOwnBoss.com! Discover the insights and strategies that stood out this year, covering essential topics for entrepreneurial success. From crafting a powerful brand position to mastering email marketing, diving into profitable podcasting, leveraging the impact of video marketing, unlocking the art of writing a book, and building a […]

Filed Under: 10 Things Lists, Become Your Own Boss Tips, Branding & Marketing, Customer Service, Grow Your Business, Starting A Small Business Tagged With: attract corporate sponsorships, brand positioning, Create Customer Value, customer value, email marketing, launch your business, monetize your podcast, professional speaking, video marketing

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Latest #SmallBizChat

The SmallBizChat Podcast: How to Reinvent a Legacy Business with Rich Trotter

In this episode, Melinda Emerson welcomes Rich Trotter, a fourth-generation entrepreneur, to discuss his journey in the food industry. Rich shares insights into the challenges and innovations he faced, particularly the transition to natural ingredients. The conversation delves into how small businesses can overcome the impact of the pandemic and adapt to new market demands. […]

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